There’s a little social phenomenon we know and love, the “Buzz Monkey Effect.” Nothing else in fact, fiction, or urban legend so accurately personifies word-of-mouth marketing in action.
Channeling our inner anthropologists, we set off on a grand adventure to showcase the stories, brands and people that make this monkey magic happen. Here, we’ll bring you an insider’s look at those brilliant moments in marketing evolution when an idea or product captures the imagination of consumers. We’ll also share our insights on industry news and trends.
Check back with us often as we continue to share updates and insights from the field!
When clients ask me about ways to add excitement to their marketing plans, I often ask them about company anniversaries or milestones. Why? They’re a great source to boost employee morale and secure extra media coverage.
Buzz Monkeys at Mattress Firm Ribbon Cutting, West Allis, WI