Generating smart content to increase visibility
Sage Technologies, an independent leader in managed care services, clinical integration and claims processing, came to Buzz Monkeys looking to elevate its profile among decision makers in the health care industry and enhance its communications to existing customers.
Buzz Monkeys developed a thought leadership program including white papers, blogs, and point-of-view columns in trade publications to highlight Sage Technologies’ expertise in helping mid-tier providers mitigate risk and succeed in the emerging fee-for-value health care marketplace. As a result, the company received coverage in key healthcare trade publications including Medical Economics, Healthcare Matters and Healthcare Innovation News. Buzz Monkeys also strengthened Sage’s customer communications with the development of a e-newsletter designed to keep customers current on all issues related to risk management, data analysis and reporting requirements.